Employee Spotlight: Gianna Crivelli, Marketplace Project Coordinator
Our People team had the pleasure of sitting down with Gianna Crivelli, Marketplace Project Coordinator, to hear a bit about her and her role at Draft.
Employee Spotlight: Jose Rodriguez, Software Developer
Our People team had the pleasure of sitting down with Jose Rodriguez, Software Developer, to hear a bit about him and his role at Draft.
How to use SEO for e-commerce
Did you know that nearly half of all online shopping traffic is generated from search engines? If you’re not using SEO to drive traffic to your e-commerce site, you may be leaving money on the table.
In this guide, you’ll learn everything you need to know about optimizing your commerce website for search engines. We’ll cover the basics of SEO, and how to apply SEO to your e-commerce business.
How to write SEO-friendly blog posts
Blogs are one of the most popular types of content on the internet. Whether you’re writing a blog for your business or as a hobby, one of the goals you likely have is to rank well in search engines so that people can easily find your content.
Employee Spotlight: Tanya Sam, Product Manager
Our People team had the pleasure of sitting down with Tanya Sam, Product Manager to hear a bit about her and her role at Draft.
Writing for SEO
The pros make it look easy—cranking out gorgeous and compelling copy like there’s no tomorrow; the kind of SEO-friendly content that makes search bots drool and readers click. So what’s their secret, and how can you do it too? Thankfully, it’s no secret at all. Pros write in a way that makes sense to humans […]
What is SEO: search engine optimization explained
No matter your industry, you’ve probably heard the term SEO. But what exactly is SEO, and how can you use it to improve your business? SEO is short for Search Engine Optimization and is a process used by businesses to improve their website’s visibility, ranking, and traffic via Google and other global search engines. In […]
The top content marketing benefits for businesses
Content marketing allows you to get in front of your ideal customers by giving them content that helps establish you as an expert in the industry while pushing the merits of your product or service. In this guide, you’ll learn the top content benefits for businesses so you can launch a content program that suits […]
Content marketing roles and responsibilities explained
Do you need a social media strategist or social media community manager—copywriter or content writer? Here are all the content and SEO roles you’ll need.
Content marketing formats and when to use them
When it comes to running a successful business, marketing is a critical part of your strategy. And in the world of marketing, content is king. But content can take many shapes and sizes.